Shaftesbury Success … What it comes down to?

Shaftesbury estate, a very well-known landlord in the Soho market as it owns the ever popular and famous Carnaby Street, along with many of the adjacent streets in the surrounding area. The estate puts its success down to the villages it has created. Harris – the head of marketing says they “provide something different, giving different tenants, different opportunities, from the restaurants in china town to the small start – up fashion houses in Carnaby Street.”

The point of difference Shaftesbury Estate is pushing seems to be working as the last 6 months has seen a growth in the portfolios values by a 8% increase, bringing the totally value of the portfolio to £2.87bn. This growth comes from the increase in net property income by £2.3 million or 6.3% along with vacancy rates at 2.6% and 19% of that under offer.

Teresa Beatty, an office acquisition specialist at Morgan Pryce says “Shaftesbury Estate is renowned as a landlord for the maintenance and investment it puts into its portfolio. In addition, it makes it possible for small business to grow within the portfolio and thus maintain a long relationship with its tenants. They really take care of the villages they have created by heavily vetting the type of business that move in and providing private security and around the estate” 

Their success shows the investment into a portfolio is only beneficial to the landlord and even in this very buoyant market it is worth maintaining a high level of quality to keep your tenants for the long run.

This news was brought to you by Morgan Pryce, a specialist tenant acquisition agent with offices in Oxford Circus and the City. Morgan Pryce specialises in search, negotiation and project management and works exclusively for tenants.